Journal of Technology Management and Technopreneurship (JTMT) https://jtmt.utem.edu.my/jtmt <p align="justify"><strong>Journal of Technology Management and Technopreneurship (JTMT) (e-ISSN 2289-8158)</strong> is a refereed journal, published once a year by Faculty of Technology Management and Technopreneurship, UTeM. The first issue of <em><strong>JTMT</strong></em> was launched in December 2012. This journal is published annually in December. The primary purpose of the <em><strong>Journal of Technology Management and Technopreneurship (JTMT)</strong></em> is to publish are scholarly research articles in the fields of technology management and technopreneurship. As the official journal of the Faculty of Technology Management and Technopreneuship (FPTT), Universiti Teknikal Malaysia Melaka (UTeM) the <em><strong>JTMT</strong></em> is recognized as a primary instrument for projecting and supporting the goals and objectives of this university, which include scholarly research and the free exchange of ideas. <em><strong>JTMT</strong></em> is a journal with an international coverage aims to become a leader in the field of technology management and small business research.</p> <p align="justify">High-quality papers are now invited for submission in the following areas of interest:<br /><br /></p> <p>Business and Management</p> <p>Entrepreneurship</p> <p>Management of Technology and Innovation</p> <p align="justify">JTMT is currently abstracted and indexed in <a href="https://scholar.google.com/citations?user=smjX1t0AAAAJ&amp;hl=en">Google Scholar</a>; MyJurnal,Mycite</p> <p align="justify">The submission of manuscript to this journal is Free of Charge (FOC).The articles published by this journal are licensed under a <a href="https://creativecommons.org/licenses/by/4.0/">Creative Commons Attribution-By 4.0 (CC BY 4.0)</a></p> Universiti Teknikal Malaysia Melaka en-US Journal of Technology Management and Technopreneurship (JTMT) 2231-7996 <p>Authors who publish with this journal agree to the following terms:</p> <ol> <li>Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a <a href="https://creativecommons.org/licenses/by/4.0/">Creative Commons Attribution-By 4.0 (CC BY 4.0)</a> that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.</li> <li>Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.</li> <li>Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See <a href="http://opcit.eprints.org/oacitation-biblio.html" target="_new">The Effect of Open Access</a>).</li> </ol> The Impact of Online Collaborative Team Teaching on Student Achievement Motivation in Financial Market and Banking Services Course https://jtmt.utem.edu.my/jtmt/article/view/6088 <p>Online collaborative team teaching may not be a novel idea in the West, but many Asian countries have yet to start catching up with incorporating such teaching approaches in class. To date, there is a dearth of research on online collaborative team teaching linked to student achievement motivation in Malaysian higher education institutions. This paper explores students’ perceptions of online collaborative team teaching conducted by two universities in Malaysia and the impact of its implementation on student achievement motivation. Data for this study were gathered through an online questionnaire survey. Using descriptive analysis, findings reveal that the majority of the students regarded online collaborative teaching as a positive experience and had strong motivation in achieving their learning goals. Implications for online collaborative team teaching are suggested to popularise the approach for better achievement motivation and learning outcomes in Malaysia.</p> Nor Halida Haziaton Mohd Noor Wan Yusrol Rizal Wan Yusof Mohamad Idham Md Razak Mohamad Syaharuddin Che Cob Geraldine De Mello Copyright (c) 2024 Journal of Technology Management and Technopreneurship (JTMT) https://creativecommons.org/licenses/by/4.0 2024-06-01 2024-06-01 12 1 1 9 Exploring the Challenges of Industry 4.0 Entrepreneurs: A Grounded Theory Approach https://jtmt.utem.edu.my/jtmt/article/view/6083 <p>This article presents a comprehensive analysis of the entrepreneurial challenges within the context of Industry 4.0, focusing on the seamless integration of transformative automation technologies such as artificial intelligence, robotics, and the Internet of Things. Utilizing Constructivist Grounded Theory, the study engaged in-depth interviews and conducted Focus Group Discussions (FGDs) involving various stakeholders, including government agencies, entrepreneurs, senior executives, industry leaders, and auditors. These stakeholders were sourced through the Malaysian Investment Development Authority (MIDA), operating under the Ministry of Investment, Trade, and Industry (MITI), which plays a pivotal role in Malaysia's economic and technological progression by fostering collaboration across different industry sectors and stakeholders. The research revealed several significant challenges faced by entrepreneurs operating within Industry 4.0, including constraints related to funding, complexities in leadership, political influences, gaps in awareness, the imperative need for change agents, and disconnections within networks. Through the meticulous transcription of interviews and subsequent coding, the study offers nuanced insights into these challenges. This article contributes to the ongoing discourse on entrepreneurship in the Industry 4.0 landscape by providing a deeper understanding of the multifaceted obstacles encountered by entrepreneurs. By shedding light on these challenges, it seeks to inform policymakers, industry leaders, and entrepreneurs themselves, facilitating informed decision-making and fostering innovative solutions to address the complexities of Industry 4.0 entrepreneurship.</p> Muhammad Ridzuan Noorzelan Mohd Fauzi Kamarudin Nor Ratna Masrom Copyright (c) 2024 Journal of Technology Management and Technopreneurship (JTMT) https://creativecommons.org/licenses/by/4.0 2024-06-01 2024-06-01 12 1 10 23 Practicing teaching librarian in public higher education https://jtmt.utem.edu.my/jtmt/article/view/6084 <p><span class="TextRun SCXW201613439 BCX4" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text" data-ccp-parastyle-defn="{&quot;ObjectId&quot;:&quot;32620f24-c536-40c5-a9e2-f85460adb667|168&quot;,&quot;ClassId&quot;:1073872969,&quot;Properties&quot;:[469775450,&quot;Els-Abstract-text&quot;,201340122,&quot;2&quot;,134233614,&quot;true&quot;,469778129,&quot;Els-Abstract-text&quot;,335572020,&quot;1&quot;,268442635,&quot;18&quot;,335559705,&quot;1033&quot;,335551547,&quot;1033&quot;,335559740,&quot;220&quot;,201341983,&quot;1&quot;,335551550,&quot;6&quot;,335551620,&quot;6&quot;,469775498,&quot;Normal&quot;,469777841,&quot;Times New Roman&quot;,469777842,&quot;Times New Roman&quot;,469777843,&quot;SimSun&quot;,469777844,&quot;Times New Roman&quot;,469769226,&quot;Times New Roman,SimSun&quot;,335559704,&quot;1025&quot;]}">This article aims to promote one of academic librarian’s role in higher education and to dig out what is being left out in the librarianship profession, the unacknowledged hero teaching librarian. Placed in the heart of </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">library’s</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> main function which is to educate and teach </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">users</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> in information </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">literacy, it</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> is a crucial position in all academic libraries. The article </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">is</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> to highlight issues surrounding this specific practice in librarianship</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> and recommendation that might solved the issue based on academic </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">literature</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">. Academic librarian is a generic term used to </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">represent</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> librarian who works in the library in higher education environment, but they were segmented into roles and function based </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">on </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">management’s decision and needs such as automation librarian is an academic librarian who take charge and manages all matters related to information technology in the library. </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">A teaching</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> librarian is an academic librarian who </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">teaches</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> and </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">educates</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> users of </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">the library</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> in information literacy </span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text">programs</span><span class="NormalTextRun SCXW201613439 BCX4" data-ccp-parastyle="Els-Abstract-text"> or classes.&nbsp;</span></span><span class="EOP SCXW201613439 BCX4" data-ccp-props="{&quot;201341983&quot;:1,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559740&quot;:220}">&nbsp;</span></p> Mohd Razif Dzulkipli Roziya Abu Norshila Shaifuddin Copyright (c) 2024 Journal of Technology Management and Technopreneurship (JTMT) https://creativecommons.org/licenses/by/4.0 2024-06-01 2024-06-01 12 1 24 33 Measuring Factors Influencing Job Performance among Public University Staff https://jtmt.utem.edu.my/jtmt/article/view/6087 <p>The current study aims to measure the factors influencing job performance among university staff by developing a conceptual framework to delineate the relationships between the factors. This study performed an in-depth examination of relevant literature on the factors influencing job performance at the workplace and among public university staff. The findings identified and assisted in comprehending different dimensions of job performance. Additionally, this study contributed to the existing knowledge corpus by elucidating the associations between motivation, organisational culture, job satisfaction, and job performance, with five primary factors contributing to staff performance within a public university.</p> Aida Saleh NURULIZWA ABDUL RASHID Victor Nipis Rasida Abu Bakar Copyright (c) 2024 Journal of Technology Management and Technopreneurship (JTMT) https://creativecommons.org/licenses/by/4.0 2024-06-01 2024-06-01 12 1 34 44 Information Technology Capabilities Towards SMES Innovation Capabilities Through Knowledge Management: The Review Analysis https://jtmt.utem.edu.my/jtmt/article/view/6092 <p>Purpose: This study aims to explore the role of information technology (IT) competencies in enhancing innovation capabilities within small and medium enterprises (SMEs) in the service sector of the United Arab Emirates (UAE).</p> <p>Design/methodology/approach: The study is designed as a literature review analysis, which involves systematically collecting, reviewing, and synthesizing existing research and theoretical perspectives on the relationship between IT capabilities, knowledge management (KM), and innovation in SMEs.</p> <p>Findings: The findings indicate that IT competencies, particularly IT infrastructure, IT integration, and IT knowledge, significantly influence innovation capabilities in SMEs. Furthermore, the study confirms that knowledge management mediates the relationship between IT competencies and innovation capabilities, highlighting the importance of effectively managing knowledge assets to leverage IT investments for innovation.</p> <p>Research limitations/implications: The study is limited to SMEs in the service sector within the UAE, which may affect the generalizability of the findings to other sectors or regions. Future research could expand the scope to include different sectors and geographic areas to validate and extend the findings.</p> <p>Practical implications: The study underscores the critical role of IT competencies in driving organizational innovation and suggests that SMEs should prioritize investments in IT infrastructure, integration, and knowledge. Additionally, it highlights the importance of adopting effective knowledge management strategies to maximize the benefits of IT investments and foster innovation.</p> <p>Originality/value: This study contributes to the understanding of how IT competencies enhance innovation capabilities in SMEs, particularly in the context of the UAE's service sector</p> Talal Mohamed Al Teneji Amiruddin Ahamat Murzidah Ahmad Murad Esam Adel Halawani Copyright (c) 2024 Journal of Technology Management and Technopreneurship (JTMT) https://creativecommons.org/licenses/by/4.0 2024-06-01 2024-06-01 12 1 45 59 Cultivating Consumer Choices: Unveiling the Impact of Jingles, Brand Ambassadors, e-WOM, and Creativity in E-Commerce Advertising https://jtmt.utem.edu.my/jtmt/article/view/6090 <p style="text-align: justify; text-justify: inter-ideograph;"><span style="font-size: 10.0pt;">The onset of the Covid-19 pandemic severely impacted the Indonesian economy, causing a significant downturn that affected numerous large businesses. However, e-commerce companies appeared resilient, with their transaction values continuing to rise year by year. Interestingly, these e-commerce companies also became some of the highest spenders on advertising in 2023. This phenomenon prompted researchers to investigate the determinants of e-commerce advertising effectiveness. The study focuses on four independent variables, namely music jingle advertisements, brand ambassadors, electronic word-of-mouth (E-WOM), and creative advertisements, and their impact on the dependent variable, purchasing decisions. Employing a quantitative research approach, the study utilizes non-probability sampling, specifically snowball sampling, with a total of 201 respondents. The Likert scale method is used for data collection, and SPSS is employed for data analysis. The findings reveal that music jingle advertisements have no significant influence on purchasing decisions. In contrast, brand ambassadors, E-WOM, and creative advertisements significantly affect purchasing decisions.</span></p> Genoveva Genoveva Steven Rijanto Muhammad Fuad Copyright (c) 2024 Journal of Technology Management and Technopreneurship (JTMT) https://creativecommons.org/licenses/by/4.0 2024-06-01 2024-06-01 12 1 60 69