INTERNATIONALIZATION OF HALAL FOOD FROM THE MALAYSIAN SMALL-MEDIUM ENTERPRISE PERSPECTIVES
Abstract
Internationalization of small-medium enterprises is seen to be essential
as it contribute most to the country’s income. Despite all the government
effort in aiding SMEs to go global, there are still SMEs that hesitate to
follow the trend. Therefore, this paper seeks to investigate hindering
factor of Malaysian SMEs from going global. The study adopted in-depth
interview of 14 SMEs entrepreneurs from various industry in Southern
region of Malaysia. Results indicate that five common barriers arise are
Halal certification, entrepreneurs’ attitude, cross-cultural marketing, lack of
resources government initiative and inefficient supply chain. The results of
the study can be used as a guidelines for a better SMEs internationalization
policy.
Downloads
Downloads
How to Cite
Issue
Section
License
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-By 4.0 (CC BY 4.0) that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
